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LA Money Credit Union’s New Auto Loan Rates

LA Money Credit Union’s New Auto Loan Rates On Local Web Community
GoBankingRates launched an advertising collaboration with LA Fiscal Credit Union in 2010, promoting the credit union’s Homeloan Products through ConsumerTrack’s GoBankingRates sites, an extensive community of 750 local web domains, including LosAngelesBankingRates and LakeHavasuBankingRates LA Financial has shifted their campaign focus to an auto loan promotion, drawing consumers’ attention to their exceptional rates. LA Financial Credit Union chose the GoBankingRates web community as a prime advertising medium because of the corporation’s dedication to finely-tuned, local search traffic. The credit union redirected part of their internal SEO budget to the GoBankingRates campaign, seeing a value-add in the tightly-targeted and applicable traffic already visiting the sites of interest, including : LosAngelesBankingRates PasadenaBankingRates NorwalkBankingRates and LakeHavasuBankingRates. Beginning with quarter two of 2011, LA Fiscal Credit Union re-focused their advertising campaign, looking to attract consumers in designated market areas to their low auto loan rates. The campaign features revised banners and new creative spotlights on the already mentioned LA county and Lake Havasu, AZ, sites. Wordiness such as: “Save up to 25%!” and “Getting a Great Rate is as Straightforward as one, 2, 3!” hooks buyers as they peruse content within the websites.

Renee Mackanin, Vice Chairman of Selling at LA Financial Credit Union states: “We have been advertising within ConsumerTrack’s GoBankingRates web community since 2010. They have consistently delivered to us extremely-relevant consumer traffic from inside our designated market areas of LA, CA, Norwalk, CA, Pasadena, CA, and Lake Havasu, AZ. Additionally, ConsumerTrack provides fast turnabout on creative, is on top of traffic metrics and talks with us in a hurry. We have experienced an obvious lift in our Auto Loans, are pleased with ROI and quite happy with this campaign!”. Brett Rossmann, CHIEF EXECUTIVE OFFICER at ConsumerTrack, Incorporated. Agrees : “LA Monetary Credit Union is a strong partner for us in the LA urban service area. Their ability to provide buyers with superior auto financing allows us to market premium loan products that our shoppers seek.

We are happy with the initial results of their new campaign focus and anticipate delivering more traffic in the approaching months”. View LA Monetary Credit Union’s auto financing campaign on: LosAngelesBankingRates PasadenaBankingRates NorwalkBankingRates and LakeHavasuBankingRates.
GoBankingRates connects credit unions and banks to local shoppers through their extensive web community, which includes more than 750 local city and state websites and receives more than 3,000,000 visits monthly. GoBankingRates is one of several finance-related websites owned by ConsumerTrack, Incorporated. For over seven years, the company has been a pace-setter in online lead generation, performance-based marketing, and customer acquisition in financial sectors. For more in-depth information, come and visit ConsumerTrack About LA Money Credit Union. LA Financial Credit Union began in a tiny corner of the County Probation Dept and has grown over the past 73 years to a 5-branch establishment which serves members with strength and stability throughout the bigger L. A. county and parts of Arizona.

The credit union’s core values include the mission to build on a tradition of security and safety by providing first-rate service to members, while delivering excellence through fiscal responsibility, convenience, operating potency and ethical business practices. For some more information, feel free to visit LAFinancial.



Chris Riley
About Chris Riley

I have been wrecking cars for as long as I've been driving them but I keep coming back for more. Two wheels or four, I'm all in. gives me a chance to give something back to the automobile community.

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